If you have a new seller on your team, make sure they get the proper training needed, especially as we work to come back from COVID-19 challenges.

Once each quarter, the ABA offers member stations access to a FREE 7-week onboarding program with our partner P1 Learning. The program offers virtual one-on-one feedback designed to build media sales confidence. The next training begins on Monday, March 22, 2021, and since COVID, we have developed a new list of CNA questions for the world of today to help you close more sales deals.  

To sign up your newest AE (or those who want some mentoring), send an email ASAP to info@azbroadcasters.org. It’s a FREE service!